Skip to content
Discuss your training need
Core Sales & Customer Skills

Handling Objections & Difficult Conversations

This program builds the capability to respond constructively to objections, resistance, and difficult customer or client conversations.

Discuss this programme Explore related programmes

How this programme works

Focus is on maintaining relationships while addressing concerns clearly and confidently.

Expected outcomes

  • Calm, structured objection handling
  • Techniques for difficult conversations
  • Reduced defensiveness and escalation
  • Relationship-preserving responses

What can be customised

  • Sales, service, and account roles

Part of Sales & Customer Skills. Common business problems, audience and customisation context for this capability area are covered on the category page.

In this capability area

Also in Sales & Customer Skills.

Other programmes in this capability area.

Foundational

Relationship Management Skills

Develop the ability to build trust, credibility, and long-term working relationships. Focuses on stakeholder awareness, communication, and sustained engagement.

View programme
Foundational

Customer Service Excellence

Build consistent, high-quality service capability across customer touch-points. Covers service mindset, issue resolution, and managing customer expectations.

View programme
Foundational

Client Interfacing Skills

Strengthen day-to-day interactions with clients across meetings, calls, and reviews. Develop clarity, professionalism, and confidence in client-facing situations.

View programme
Core

Consultative Selling Skills

Build the ability to diagnose customer needs, frame value, and guide buying decisions through structured conversations. Focuses on questioning, listening, and solution alignment rather than scripted selling.

View programme
Ready to discuss this programme?

Let's shape it around your team.

Tell us about your context and we'll advise on scope, sequencing and delivery for Handling Objections & Difficult Conversations.

Discuss this programme
  • Delivered on-site, virtually or hybrid
  • Scope and duration adapted to your organisation
  • Can be combined with related programmes